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Cheap iPhones lift Apple profits

Apple’s cheaper iPhones, such as the iPhone SE, have helped the company bring in profits, reported Reuters[1]. The iPhone SE, which Apple sells in the US for £349, has played a major role in the company doubling its revenue in India. The iPhone SE was launched in 2016, and is based on the design of the iPhone 5 – which was released in 2012.

As part of a deal with India, the majority of the iPhone SE devices sold there are manufactured there. CEO Tim Cook said the good results coincide with solid production of the iPhone X, which was predicted to be marred by production delays[2]. “We’re doing more each week and I’m pleased with how things are going.

The initial demand for iPhone X has been very, very strong,” said Cook.

Now read: Apple fixing supply problems with iPhone X[3]

References

  1. ^ Reuters (www.reuters.com)
  2. ^ marred by production delays (mybroadband.co.za)
  3. ^ Apple fixing supply problems with iPhone X (mybroadband.co.za)

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