WATCH: Converge’s COO on being a ‘disruptive’ broadband provider in PH

The internet service provider’s chief operating officer talks about keeping established industry players on their toes

Published 2:40 PM, May 18, 2017

Updated 2:40 PM, May 18, 2017

WATCH: Converge's COO On Being A 'disruptive' Broadband Provider In PH

NEW PLAYER. Converge’s COO, Jesus Romero, believes the company’s presence offers some ‘disruption’ to the internet service industry, nudging established players to stay on their toes. Photo by Gelo Gonzales/Rappler

MANILA, Philippines – Converge ICT launched on Wednesday, May 17, a fiber-powered broadband plan (25Mbps/P1,500 a month) that’s currently cheaper than other available broadband services. It also launched faster broadband plans (300Mbps/P4,500 a month and 500Mbps/P7,000 a month) along with ones geared toward the enterprise. (READ: Converge ICT launches 25Mbps monthly broadband plan at P1,5002)

On the sidelines of the event, Rappler conducted a one-on-one interview with the company’s chief operating officer, Jesus Romero. The COO discussed, among other things, their processes in laying down their fiber network that makes use of “leading-edge” technologies, their status as a “disruptive” player in a field of established titans, and their desire to deliver a solid customer experience in the hopes of encouraging word-of-mouth referrals. (WATCH: Converge presents broadband offerings at launch event3)

Converge’s parent company was established in 1992 and initially offered cable TV services. It offered cable internet during the dial-up era of the late ’90s to early 2000s. In 2014, it started laying down the foundation for its fiber network.

Today, it is a fiber-only internet service provider, offering rates that undercut the competition.

Romero said they “run a tight ship,” which is partly to credit for the company’s ability to offer cheaper rates on a peso-per-Mbps basis. (READ: Here’s how much your broadband rates have dropped) – Rappler.com4


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